Out with the Old and in with the New.

“While it may be the case that you can’t teach an old dog new tricks, the question remains whether that old dog can teach a new dog anything useful from its existing repertoire.” This pharse was said in the article “What old media can teach new media”, and with that being said I believe in my very own opinion that and old dag, well excuse me in other terms old spreadable media, can absolutely teach new media a thing or two. The first step is to recognize that, entertainment based media industries are different from most other business sectors. Out of all of the media we use weather it’s media throughout the web,papers, and television, entertainment played the biggest role because who doesn’t want to be entertained at all times. If we were to use the old techniques that made old media so great and put in together with the new than its lie having the best of both worlds in your vision. With ending on a good note think about it like this, you could possibly teach an old dog new ticks, but that dog will always remember the old ones and adding new tricks into the game plan than you got something new to work with.