Introduction to Popular Culture Studies

Where Web 2.0 Went Wrong Response

Posted by adusheck on February 8, 2017

Similarly, to the readings from the beginning of the week, it is safe to say that the idea of the relationship between the consumer/audience and corporate companies plays a large role, especially now that media plays a larger role in promotion and interpretation of various types of media. In the past readings movies and television was heavily focused on whereas throughout this reading I felt that music was the target as Youtube was the focal source of social media discussed. Although of course things such as movie reviews and satires can be posted on Youtube it specifically focused on music with things such as mashups and if they are or not invading copyright laws.
I personally do not think that these things infringe on copyright because just like when writing a paper, we are expected to site our sources IF they are not common knowledge. I feel that when listening to a mash up it is common knowledge that it is obviously not that musicians original work because when looking up the mash up you need to know the original artist and song. While I agree that music companies may lose a small portion of money there are ways that they continue to make money through other ways such as subscription fees, ads, and etc. This would be the same for any other types of media being “copied” such as satires/parodies because to fully understand and follow what is happening you would have to know the original work. This also brings into question things such as SNL that are insanely popular. Does that truly take away from the original work? Or does it add value because someone didn’t watch a movie then watched SNL about it and wanted to watch it after?


One Response to “Where Web 2.0 Went Wrong Response”

  1. lillieeastham said

    I agree, obviously a flat out copy is wrong, but an interpretation only adds to the ‘spreadability’ of a product, something that companies should be seeking out instead of feeling threatened by.

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