Introduction to Popular Culture Studies

How Media Shapes Society

Posted by kaufmansw on January 24, 2017

Whether we realize it or not, media plays a direct role in how we think.  This was brought to light most recently in the Presidential Election.  The thing that we must be careful about is the source delivering the media.  For example, if you listen to CNN talk about politics it will be slanted towards the Democratic party.  On the other hand, if you listen to Fox News talk about politics it will be slanted towards the Republican party.  It’s important to consider all points of view before forming opinions.  This idea goes farther than just politics though.  Sports is another industry in which media plays a major role in how people think.  Commentators and analysts opinions carry a lot of weight.  People often take what they say as fact and don’t explore for themselves.  This is a major weakness of today’s society.    We need to take more of an initiative in problems going on today instead of leaving it up to “experts”to tell us what is right.  Back in the day, town meetings were held and the community members took pride in their input.  Today people take the stance of “my vote won’t count anyways.”  Social Media has taken over the way young people think today.  There were countless college kids interviewed at polling stations this year and they said they based their vote off of what they had seen on twitter.  The problem with that is anyone can post anything they want.  We must learn to not take everything we see on social media for fact but rather use it as a tool.


3 Responses to “How Media Shapes Society”

  1. tristendenney14 said

    I completely agree when referring to social media as a tool. Although social media can deliver news on just about anything imaginable, one must remember that everything on the internet is not true and one must do some research on their own. Also, I like your point about news sources and sports commentators. Just because these people broadcast on larger stages than most does not mean they are always right.

  2. jasendavis said

    I completely agree. We live in a “soundbite society” in which many people have given up their own critical thinking to defer to experts. What we saw in this election was the product of Donald Trump taking advantage of a younger generation of people whom he could access directly with his message. He has the credibility of being this real estate tycoon, but the relatability of a millennial.

  3. vene131 said

    I definitely agree that you cannot believe everything you see on social media and that it should be used as a tool to shape your opinion. But I think it is important to note that without social media a lot of millennials would have not even been involved with this election. The fact that this election was heavily influenced by social media can be looked at as a good thing or a bad thing, but it definitely is a major reason that people my age even knew who was running for president. And yes that is sad, but that is the reality of the thing. Most millennials don’t care about politics but social media brought to light what was going on in a way that most of us cannot avoid.

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